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What is Search Engine Optimization

Search Engine Optimization (SEO)

SEO or Search Engine Optimization.

Guess how many web pages, blogs, articles, websites are posted every day.

According to a survey about 2 Billion web pages per day.

As you have read these 4 lines approximately 70  of people have hit the publish button to add a new page to Google Search or to the internet.

While writing a blog/article you have to think about each and every word to better understand the users same is the case for SEO (Search Engine Optimization) when to publishing a webpage, blog or article you have to keep in mind that to use those keywords which best suit your webpage.

Then What is SEO (Search Engine Optimization)

is it designing, images, links, HTML tags. yeah you are right all of them and more.

SEO Definition

Wikipedia defines SEO is”the process of affecting the visibility of a website or a web page in a search engine’s unpaid results

In Simple words, SEO is the process to optimize your website in such a way that google like to show up your website in the top (10, 20, 100 ..) results depends on your website optimization.

Now What is Website Optimization

Website Optimization is divided into two.

On Page SEO.

On page means to make your HTML tags and HTML attributes optimized.

Meta Description

Make sure this tag is inside your head Tag


<meta name="description" content="Your Description this is he description which shows
 below the link of your website on google search">



Meta Keywords

This is the other meta tag which was used by the Google Algorithm in the previous version but in current version it is deprecated.

<meta name="keywords" content="Your main targeted keywords with comma seperated 
e.g Search Engine Optimization, Web Support , <a href="">Web Development</a>">



The most important tag in SEO is  the title of your webpage

<title>What is on Page SEO</title>

This is the identity of your website, Google crawler or googles algorithm first analyze your webpage title.

Google mostly display first 50 to 60 characters of our webpage title. You need to keep your title between 50 and 60 characters, on google search, it will display properly. But the length is not fixed because depends on Font Size and number of Pixels.

Heading One Tag

Heading one plays an important rule in SEO. You need to enclose your targeted keywords in H1 tags but remember don’t use too many H1 tags that will affect your webpage rank.

<h1>Ask for Web Support</h1>

Image Alt Attribute

You need to add image alt attribute. Alt means alternate text. What if for some reason your image is not showing on the screen or for screen readers. It’s the best practice to add alt attribute text to your image tag.

<img src="askwebsupport.jpg" alt="Ask Web Support Logo" />

URL Structure

Your anchor URL’s should be SEO friendly like most of the time for dynamic websites URL’s are generated according to post id or some shortcode that is a bad practice in SEO. You need to have clear and detailed URL structure.

<!--The bad practise-->

<a href="" >How to become Web Developer</a>

<!--The Best practise-->

<a href="">How to become Web Developer&lt</a>

Off Page SEO

Off-page, SEO is to add links to your internal web pages.

Create Unique content which is called original Content no copy and paste you have to write fresh content blogs/articles for your web pages.

This will increase your page rank which is PR.

Which One is important On page or Off page?

well, you need to focus on both at the same time on page SEO is the foundation of your webpage and off page SEO is the boundary wall to your foundation so at the same time you have to focus on both of them.




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